top of page

What's the project about?
A strategised portfolio plan for Cuisinart's cast Iron Double Burner, focusing on proposed plans for improvising the company's product portfolio to expand their client base and increase their product value.
This project includes detailed research about the company's history, growth statistics, product details, market competitors, user segments and a strategic plan for product expansion in future.
Tools used : InDesign, Adobe Photoshop







Brand
reliability
Technological innovations
Product
durability
Cost
differentiation
Design
updates




bottom of page